Happy Bun | 品牌视觉练习
Happy Bun 品牌以市井文化为核心,重塑街边小摊的视觉形象,呈现城市中普通人生活的烟火气与人情味。街边小摊不仅促进人与人的社交,满足放松与怀旧情感,更提供了一个除家和公司以外的第三空间,激活了城市公共空间的活力。
2022
Happy Bun centers on urban street culture, revitalizing the visual identity of street food stalls to capture the warmth and everyday life of ordinary city dwellers. These stalls not only foster social connections and evoke feelings of relaxation but also serve as a vital “third space” beyond home and work, energizing the city’s public life.


